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SNöFLINGA

SNöFLINGA is a free, community-supported winter festival held in and around Butte, Montana. Since its launch in 2016, the event has grown from a small collection of outdoor activities into a multi-day festival featuring more than 18 events across 8 venues, encouraging recreation, community connection, and winter engagement.

Digital Spark Creative partnered with SNöFLINGA to support its digital presence and promotional materials, helping bring structure, clarity, and consistency to how the festival is presented and experienced.

Scope

Website Design, Graphic Design

Entity

Nonprofit

Project Focus

SNöFLINGA needed a website and supporting materials that could effectively organize and communicate a multi-day festival with events happening across multiple locations.

The focus was on improving how users navigate event information, simplifying registration and donation processes, and creating a cohesive visual presence across web, print, and social platforms. The goal was to make it easier for attendees to understand the schedule, participate in events, and engage with the festival overall.

Our Approach

We supported SNöFLINGA across website design, graphic design, and event communications, creating a cohesive system that works across multiple channels.

The approach prioritized:

  • Website restructuring to improve navigation, clarity, and overall user experience
  • Integration of registration and donation forms directly within the site to streamline participation
  • Clear presentation of a multi-day, multi-location event schedule
  • Consistent visual design across web, print, and social media materials
  • Development and scheduling of social media content leading up to the event

Supporting materials included print assets such as banners and flyers, as well as graphics for social media platforms including Facebook and Instagram.

Outcome

The final work provides SNöFLINGA with a structured and cohesive system for managing and promoting the festival across digital and physical touchpoints. By improving how event information is organized and presented, the website and supporting materials make it easier for attendees to navigate the schedule, register for events, and engage with the festival, supporting continued growth and community participation.

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